Elif focuses her practice primarily on intellectual property, technology transactions, and counseling clients on advertising through social media.
She has experience in structuring, drafting, and negotiating a variety of agreements, including licenses and intellectual property transfers, consulting and services agreements, distribution agreements, reseller agreements, software-as-a-service agreements, non-disclosure agreements, independent contractor agreements, and sponsorship agreements across multiple industries, including technology, telecommunications, consumer products, and entertainment. Elif is also known for her expertise in the enforcement of clickwrap and browsewrap agreements, including website terms of use/service.
In addition, Elif advises clients on marketing, advertising, and customer engagement through the Internet and social media platforms. She helps clients navigate brand protection and FTC compliance issues when advertising through social media content.
During her time at the firm, Elif has taken an active role in firm administration, particularly with respect to recruiting for the firm’s summer programs. Before joining Holland & Hart as an associate, Elif participated in the firm’s Summer Clerk Program.