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Jeff Larson


1800 Broadway, Suite 300, Boulder, CO 80302

Jeff focuses his practice on domestic and international trademark clearance, prosecution, management, and enforcement matters.

His expertise also includes advanced knowledge of international filing systems such as the Madrid Protocol, trademark licensing, domain name enforcement, takedown procedure, watch service review, copyright, and advertising review and contest rules.

Prior to joining Holland & Hart, Jeff served as Brand Counsel for one of the world’s Top 15 most valuable brands (as recognized by both Forbes and Interbrand), where he was responsible for several global trademark portfolios, and instructing and supervising both US and international trademark counsel. Within his private practice, Jeff infuses an empathy of in-house counsel and client needs with his deep knowledge of global portfolio management.


  • Strategic Trademark Portfolio Management
  • Domestic and International Clearance and Prosecution
  • Trademark Enforcement Strategies
  • Due Diligence and Acquisition Counseling
  • Domain Name Management


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