Stellar Technologies’ Uncommon
Approach Sets Idaho Firm Apart
aunched
in 1999, Stellar Technologies
(www.stellartllc.com) is currently the largest provider
of private placement
equity
in the state
of Idaho, with more than $50 million invested in
startup technology ventures.
Amidst turbulent economic conditions, Stellar’s
companies have consistently delivered year-over-year
revenue growth. This year alone, one Stellar business,
iTerra Communications, a provider of semiconductor
integrated circuits for communications systems, may
see a revenue increase of up to 200 percent over
2004.
Stellar’s unique approach
Business Development Director Eric Mott attributes
Stellar’s successful track record to a number
of factors, including the firm’s incubator-style
business model. “Besides just writing the
checks, we provide (investment companies) with
value-added services such as accounting, tax preparation,
human resources and in-house legal counsel,” he
says.
By pooling back-office resources for its companies,
Stellar’s 12-person staff is able to slow their
cash burn as well as allow company management to
focus efforts on developing and growing their businesses
through operations, sales and marketing.
Another factor that sets Stellar apart is the firm’s
long-term investment perspective. In contrast, most
technology-focused private equity firms typically
seek to invest in startups for only one to two years.
“We look at investing for a five- to seven-year
timeframe, from the initial seed money until a
value event,” such as an initial public offering
or merger and acquisition, Mott says. By making
a longer-term commitment, the firm believes it
can achieve sustainable returns through most economic
cycles and avoid ill-timed risky exit strategies.
To date, Stellar’s portfolio includes four
operating entities (BioReaction, EmergeCore Networks,
iTerra Communications and Wavetronix) and one business
in the research and development phase. These companies
represent various segments of the technology industry,
ranging from hardware to biotechnology. By investing
in diverse sectors, instead of a specific niche,
Stellar seeks to guard against economic downturns.
“This (approach) gives us an additional level
of diversity,” Mott says. “So when semiconductor
chip prices go up and down, our investments don’t
fluctuate to the same degree of other firms that
only invested in semiconductor businesses.”
Beyond profits
Beyond profits, Mott explains that Stellar’s
business model also places a high value on investing
in companies with quality managers. “Of course
we want to be profitable, but we also believe it’s
valuable for companies to have a strong executive
management team that creates a good environment for
people to work,” he says.
At Stellar, the founders of the company share this
fundamental philosophy. “We want to build a
company with a happy environment that fosters stable
returns for our investors,” Mott says. “Our
team is family oriented. We’re also friends
outside the office.
“We make very few unilateral decisions in
this company,” he continues. “We can
have candid, open conversations with one another,
which allows us to make solid investments decisions
that take everyone’s opinions into account.”
Why Idaho
When Stellar was spun-off from the DBSI Group of
Companies, a Boise-based real-estate investment
firm, in 1999 Mott says company founders consciously
chose to stay in Idaho based on the lifestyle that
the state affords.
With mountains in the backdrop, the Idaho terrain
plays host to numerous outdoor activities. Yet, unlike
other states such as Colorado, the population density
there remains low, which “gives everyone some
elbowroom,” Mott says. A 2003 U.S. Census Bureau
estimated the population of Boise at 190,000 and
the number of residents for the entire state at 1.3
million.
Plus, he adds, there are many third-, fourth-, and
fifth-year generation families in the area, which
help to create a friendly atmosphere where “everyone
knows everyone.”
In addition to its close-knit communities, Mott
explains that Idaho also benefits from a handful
of Fortune 500 companies, such as Albertsons, Hewlett-Packard
and Micron Technology, which contribute to a thriving
local economy. This, combined with a lower cost of
living compared to other Rocky Mountain states, he
says, is making the state an increasingly attractive
destination for startup companies and talent.
“(Idaho is) not a suit-and-tie environment;
it’s a jeans-and-cowboy-boots kind of place,” Mott
explains about the area’s culture. “Boise
is more laid back; it’s not New York. Deals
are done on a handshake.”
Given Stellar’s familiarity with the business
climate of Idaho and the Rocky Mountain region, he
says the firm intends to stay focused on investment
opportunities within the western United States. While
Stellar is not actively seeking additional companies
in which to invest, Mott says the firm always keeps
its ears open for businesses that may prove synergistic
with existing holdings.
Stacy Freeborg is a freelance writer and frequent
contributor to the Boulder County Business Report,
Minnesota Business Magazine and the Minneapolis/St.Paul
Business Journal.
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